Corporate Social Responsibility (CSR): A Strategic Approach

Corporate Social Responsibility (CSR): A Strategic Approach

Date/Time: Date(s) - 14/12/2022 - 16/12/2022( 8:00 am - 5:00 pm )
Location: Malaysia, Kuala Lumpur


Overview

A rich and exciting series of topics explore how Corporate Social Responsibility (CSR) creates shared value for firms, employees, and society as businesses and nonprofits work together on complex societal issues.

This course provides theory and practical working concepts in Corporate Social Responsibility (CSR), exploring cases that demonstrate the great potential CSR may have to improve communities in the world and to create awareness of potential pitfalls.

Through this training, participants will develop a greater understanding of both sides of the partnerships that underlie Corporate Social Responsibility (CSR) projects. They will learn how they might improve their interactions with their cross-sector partners, develop better partnerships, improve their use of pooled resources, and deepen their impact.

Finally, they will learn from many examples of Corporate Social Responsibility (CSR) across the world. This course will teach participants interested in developing a Corporate Social Responsibility (CSR) project to conduct a wider search than they may have previously undertaken to identify lessons and solutions that they may adapt to their own setting.

Participant will learn

  • How to leverage corporate structures and nonprofits’ experience to undertake Corporate Social Responsibility (CSR) activities that have real public benefit.
  • Relationship between philanthropy and corporate self-interest.
  • How ventures can assess whether they are doing good Corporate Social Responsibility (CSR), exploring topics including measurement, attribution, and cost benefit analysis bout the CSR landscape.
  • How shifting Corporate Social Responsibility (CSR) activity from discretionary to integral components of a company’s strategy creates long-term benefits for company and society.
  • Why Corporate Social Responsibility (CSR) is essential for attracting and retaining employees, and how to take advantage of this win-win for company and community.
  • Criteria for successful corporate-nonprofit partnerships.
  • Principles and examples of Corporate Social Responsibility (CSR)

Outlines

  • Introduction to Corporate Social Responsibility (CSR) Landscape and Theory
  • Managing CSR’s Effects on the Firm’s Core Functions
  • Corporate-Community Relations
  • History of Corporate Social Responsibility (CSR) in Some Countries
  • Aligning Firm Values with Firm Corporate Social Responsibility (CSR) Actions & Stakeholder Trust
  • Frameworks for Assessing Corporate Social Responsibility (CSR)

Training Methodology

  • Case Studies.
  • Individual and group discussions and exercises.
  • Intensive training by using templates, diagrams, and charts.
  • Planning activities and presentations.
  • Self-assessments.
  • Action plan.

Request Booking

Bookings are closed for this course.

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