Performance analysis and Profit Improvement

Performance analysis and Profit Improvement

Date/Time: Date(s) - 19/12/2022 - 21/12/2022( 8:00 am - 5:00 pm )
Location: Malaysia, Kuala Lumpur


This course aims to enable participants to identify refinery performance analysis to provide new initiatives in profit improvement. Knowing many ways to accomplish a task is certainly better than knowing just one. But, are you working toward the right goal? This training programme on performance analysis provides several techniques for determining whether the right questions are being asked. it also explores a range of ideation techniques for generating multiple solutions to profit improvement program.


  • Analysis of profitability, business, and organization
  • Detailed analysis of critical areas
  • Analysis of environment
  • SWOT analysis
  • Development and evaluation of possible solutions to problems within critical areas from a managerial point of view.
  • Choosing specific goals and the means of implementing the organisation’s strategic plan
  • Deciding on courses of action for improving current operations
  • Developing budgets for each department, division, and project
  • Improve yield and yield variance by plant and shift
  • Guide and monitor quality improvement programs within and across plants
  • Identify trends in product quality
  • Decrease material costs
  • Increase capacity utilisation etc.
  • Obtaining ideas on how to improve profit and putting these in the form of specific proposals or recommendations.
  • Obtaining the information, which is needed for proper evaluation of each proposal.
  • Presenting the proposal to the members of management who are in the position to evaluate it and to direct its implementation.
  • Providing necessary follow through to see whether the expected results have been obtained and reporting overall progress to top management.
  • Identification of areas of main energy consumption
  • Identification of areas of main energy losses
  • Analysis of causes of energy losses
  • Estimate of the losses
  • Find measures for eliminating energy losses
  • Estimate cost involvement
  • Design a program for continual improvement
  • Take decision for implementation

Who Should Attend?

  • All staff at various levels of management and on the development, change, development of future plans and policies of the organizations
  • Each individual researcher for creativity and innovation.


Profit Improvement Programme and Process

  • Decision making process
  • Analysis as a cognitive method
    • Subject, purpose, and method of analysis
  • Business analysis
    • Analysis of business functions
    • Analysis of profitability
  • Analysis of environment
    • Definition of environment and environmental analysis
    • General environment (PEST) analysis
    • Competitive environment (Industry)
      • The Threat of potential entrants
      • Bargaining power of firm’s suppliers
      • Bargaining power of customers
      • The threat of substitute products
      • The Intensity of rivalry among competing firms
    • SWOT analysis
      • Definition of SWOT analysis
      • SWOT matrix as the basis for performing strategies
      • Development of competitive advantage
      • General questions for SWOT analysis
    • Profit improvement programme (PIP)


  • Analysis of business functions
    • Analysis of purchasing
    • Analysis of production
    • Analysis of sales
    • Analysis of financing
    • Analysis of personnel functions
  • Analysis of profitability
    • Profit analysis
    • Analysis of assets
  • Analysis of organisation
    • Board of directors
    • Corporate office and its inter-relation with functional divisions
    • Functional divisions and departments


  • Maximisation of capacity utilisation
  • Energy optimisation
  • Production process optimisation
    • Maximisation of hot RCO feed to DCU
    • Minimisation of yields of RCO in CDU and that of Heavy ends in DCU
    • HSD yields improvement
    • LPG maximisation
  • Product mix optimisation
    • MS maximisation
    • HSD maximisation
    • LSHS up-gradation to LDO by pour point depressant (PPD)
    • Routing of intermediate streams to finish products
  • Improvements in maintenance management
    • Proposed central maintenance planning (CMP) department
    • Proposed central work shop (CWS) department
    • Proposed maintenance condition monitoring (MCM) department
    • Field maintenance groups (Refinery, Petrochemicals, CPP and OM&S)
  • System automation
    • Integrated Management Information System (IMIS)
  • Human resources management
    • Cohesive team building
    • Improve inter-group relationship
    • Create continuous learning environment
    • Motivation
    • Performance management system
      • KPI

Training Methodology

  • Case Studies.
  • Individual and group discussions and exercises.
  • Intensive training by using templates, diagrams, and charts.
  • Planning activities and presentations.
  • Self-assessments.
  • Action plan.

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